Unbranded computer companies thrive

THERE is a mushroom growth of companies introducing locally assembled computers and calling themselves local brands, depriving the buyers of their money, said Ibrahim Qureshi of Raffles Systems on Sunday.

Talking to media here, he said the companies were offering a sticker brand, deceiving buyers and selling unbranded products or other brands by using the stickers of branded companies.

“They are charging for unbranded systems and sometimes more than that,” he said, adding that a branded system had the Original Equipment Manufacturer (OEM), which meant a monitor, a keyboard, a mouse, a chassis and the same brand motherboard.

“Being only OEM brand in the country, Raffles has contributed to bringing Pakistan on the roadmap of information technology by introducing the first Pentium 4 processors based system in Pakistan, making it the third in the world after China,” he said, adding that it was the only Pakistani hardware company with offices in Singapore, China and Dubai.

“Raffles has been registered as a Genuine Intel Dealer (GID) and is the only company to be certified as Intel Premier Provider (IPP) in the Punjab and is the only IT company that has ISO 9001 and ISO 2000 certificates,” he said, adding that they were on the forefront in making the province a hub of information technology.

News Source: The News

1 Comment so far

  1. Hareem Sumbul (unregistered) on March 21st, 2006 @ 8:37 pm

    No offence but, frankly speaking how many of us pay any heed to the system we’re working on? I mean as far as the rig is doing what we want it to do, max weuse it for MS Office not even all the tools, usually just wordprocessing, excel,powerpoint to make it a bit moreprofessional, video games(someof them out there!) Not everyone is hosting a server or even knows what it means. Dont confuse it with piracy etc. you’re paying for the monitor, keyboard, mouse etc. even though it was never manufactured with a view to be used together, for cryingoutloud, IT DOES WORK TOGETHER and not bad at that either, so what’s the harm, if every household gets an inexpensive version of what we all call computer without going bankrupt!!
    For starters how many out there use licensed Microsoft applications?

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