‘In the Line of Fire’ under fire

While millions of Pakistanis suffered due to a several hour long total power blackout throughout the country, our President did too; but in a different manner.


Strong rumors about Pervez Musharraf undergoing a heart surgery in Paris, Texas and a false news about military coup in Pakistan while he was in the US, compelled world’s largest online store, Amazon, to slash cover price of his upcoming autobiography, ‘In the Line of Fire’ from $28 to $16.

Now, this may have cost Musharraf a good deal of money despite him recieving an approximate amount of $1million as advance payment from his publishers.

You can also check out reviews by some readers who claim that they already have read it within few hours of its release. Amazon.com

Regardless of all above, ‘In the Line of Fire’ is selling like hot cakes throughout Pakistan. Almost all leading book stores in Lahore are reporting empty shelves in just 24 hours of its release. The price tag here in Pakistan remains un varried at Rs.1,295 as compared to its stated Rs.1,200.

Now, this is something a ruling unpopular leader may not have dreamt about…

13 Comments so far

  1. Londoner (unregistered) on September 27th, 2006 @ 4:05 am

    The question is…. did he really write this book or has he paid someone to write it?

    P.S. RRP in UK is £18.99, however Amazon UK are selling it for £9.48

  2. Anon (unregistered) on September 27th, 2006 @ 10:22 pm

    The only purpose of the book is to get people talking and to buy the book so that Mr M can have a wealthy retirement.

  3. Hasan Mubarak (unregistered) on September 28th, 2006 @ 2:52 am

    “Whatever [he] has written regarding the international situation, he has prepared a long charge sheet against Pakistan and passed it on to its enemies. This will make it difficult for Pakistan to defend itself on many issues.” Nawa-i-Waqt.

    Check out BBC’s article on Pakistani Press’ Lukewarm response to Mush’s book: http://news.bbc.co.uk/2/hi/south_asia/5385088.stm

  4. azhar khan (unregistered) on September 28th, 2006 @ 7:02 am

    Munsif anHyderabad based d Siasat Urdu Daily Editors grab Waqf Lands : Akbaruddin Owaisi
    MiM Floor leader in assembly Akbaruddin Owaisi with MiM party MLAs
    Urdu Media War and the Wakf properties tussle in Hyd ; MiM Leader Akbaruddin Owaisi
    (Friday, Dec 09, 2005 – 09:00 pm) TeamMedia war among Urdu dailies was taken to Assembly in Hyderabad, when MIM floor leader Akbaruddin Owaisi accused Siasat and Munsif Urdu daily owners of grabbing Wakf properties and demanded stern action against them.Mr Owaisi armed with statistics and details of all Waqf Lands which are being encroached upon said govt is going soft on these editors as they are trying to threaten the govt through there newspapers .In the same breath, He also alleged that no action was taken against grabbers of Wakf properties in city and outside including Viceroy Hotel, Shaam and Sensation theatres, local reports inform. Turning his ire on owners of rival Urdu dailies, Siasat and Musif, he said, “Mr Zahid Ali Khan has illegally encroached Wakf property. He is a white collar land grabber. Why is the government keeping quite? You should put them behind bars.” Shifting his heat on another Urdu daily Munsif owner, he remarked, “Mr Khan Lateef Khan…the double Khan.. too has encroached Wakf properties housing Santosh and Sapna theatres, yet no action has been taken. The government should take stringent action against encroachers of Wakf properties,” he alleged. Reacting to Mr Owaisi’s demand, minister for minorities welfare Mohd Fareeduddin assured that the government would enquire into the matter and would not “spare anyone however big he might be.” Referring to allotment of land to one Tajuddin, he said the land was given on a lease for three years for agricultural purposes and the renewal would depend on the government He also accused them of trying to cover there illegal grabbing of land by bribing some high officals in the govt

  5. Rafi Faisal (unregistered) on September 28th, 2006 @ 4:52 pm

    I have searched this book all over Belgium and I can’t find it.
    Is there anyone who maybe might have a link to the EBook version of these memoires.
    This would be of great help.

    Thanks a lot

  6. sh (unregistered) on September 29th, 2006 @ 10:47 pm

    i think the presidant has made a very good move by making this book, it has become a top seller in US and UK, hitting the top 5 best sellers list in both countrys. the book has made pakistan popular in the west as well as improved the nations image in the world.

    the book also gives an insight to its own people about the dirty politics that happen behind the scenes and for the first time a pakistani has gone internation to give facts on the kargil war.

  7. Hasan Mubarak (unregistered) on September 30th, 2006 @ 2:53 am

    I’m desperate to have a copy, as soon as I’m able to. There will be a lot more to share once I read it for myself…

  8. IllusionFS (unregistered) on September 30th, 2006 @ 3:14 am

    Hasan Mubarak: Nothing forced amazon to slash the price. They had announced this lower price of the book a month before its release.

    Sh: I dont know how you can claim that the book has already ‘improved the nations image in the world.’? It has barely released. If it was a bestseller I by an any other full time author in Pakistan, I would be greatly happy. But it is from an acting president, who is in the US marketing his book, while the country’s energy crisis isnt over. He has made a fool out of himself by appearing in comedy shows like “COMEDY CENTRAL” I mean helllo ? does an acting president appear in Comedy Central? He has brought shame to the world. I hope the book is worth a read. May Allah Bless Pakistan.

    Rafi Faisal: My wild estimate is that Amazon UK would ship international in Europe. Do check that out. If not, than you can get it reshipped by a local UK courier company .. talk to fedex/dhl..


  9. IllusionFS (unregistered) on September 30th, 2006 @ 3:16 am

    I just wonder how many people in Pakistan understand English. Its certainly not for the Pakistani Masses. The book is over-priced for the masses. I do understand that these things come at a price, but come on President, looks like you are more interested in catering Foriegners than your own people.


  10. Ramla A. (unregistered) on October 1st, 2006 @ 10:12 pm

    The Urdu version of the book will be released in about a month’s time, and will be available at lower price.

    BTW, there are some simplistic views about “Did the President write the book himself?” As in, did he sit day and night at a laptop or typewriter writing and editing?

    Usually no business leader, celebrity, political leader, or even an average citizen “write the book” unless they are bona fide writers. In fact, in the publishing business, most of the non-fiction is researched and written by a panel of writers. The words, ideas, and directions are by the “author.” An author can narrate, hire editorial and research help, or get a collaborative writer. It’s not a crime, it’s how publishing gets done all over the world.

    Like when you say, Steven Spielberg made “Jaws,” it doesn’t mean he made everything from the shark to the fake blood. It means, he hired a team.

    It is a finer point that is surprisingly not known to even some high-profile commentors on the book, i.e. columnists primarily in Urdu dailies. Perhaps they need to familiarise themselves with a developed publishing system.

  11. Ramla A. (unregistered) on October 1st, 2006 @ 10:33 pm

    Personally, I was of two minds on this book, of which I have only read excerpts. Need to read the entire book to make a comment, but even then, since most of us are not privy to what really happened – any speculation remains a speculation.

    I do have issues with the book and some of its content.

    But I have a clear mind about Musharraf the man: I support him.

    In the corporate world, we often hear the newbies commenting on the idiot boss: in time they learn, the one who manages to manage anyone is no idiot. There is a reason why some people get to the top, despite our free-for-rent geniuses. Mostly, they are men and women of action, not wise words and conspiracy theories.

    No other man could have reigned in so many discordant people and causes in such a dangerous time as Musharraf has.

    Musharraf is no idiot, though he has blown his personality up. I don’t think Musharraf’s appearance on even Comdey Central was a cheap shot; it was a calculated move.

    In the business world, and elsewhere, we judge an action by its result. And the end is, Musharraf’s apparant silliness is going to thaw the hearts of the viewers. Sometimes humor does what “statements” do not.

    Musharraf’s intent in promoting his book is also not monetary; it is terrrible that in the absence of a sane Pakistani voice, we are singing the Indian tune. There is a point one reaches in their life where these things are meaningless not out of some nobleness, but because there is important work at hand. As the president of this country, Musharraf certainly does more than dream about how to make a million dollars, and his actions prove it. He is our president, he is the man who is taking the pressure from hostile , and getting no support from within Pakistan. We the citizens have a responsiblity here, not to promote him, but to see that he is promoting the voice of Pakistan. Do you want to be blamed for protecting terrorists? Who is out there saving our ass while we are blabbering thoughtless nonsense and walking right into the hands of the enemy?

    If I write an article today on my blog about anything in favor of Pakistan or Islam, I want to share it with the world. Musharraf has written about Pakistan, and he is taking every opportunity to promote this book. So be it! He has announced that he will spend the money on youth employment, and even if he keeps some, that is it! He’s not the first man to keep the money from his book, the world is full of diplomats and presidents who do that!

    Perhaps he has learnt from Indians who market themselves tremendously well rather than bickering. Go to any Orkut community to see how differently Paks and Indians conduct themselves: Indians are promoting links, trade, and their work- and Pakistanis are writing three songs about the person above!

  12. Ramla A. (unregistered) on October 1st, 2006 @ 10:46 pm

    Bottomline: We Pakistanis must understand that if our leader is attacked, we are not safe either. We will become Iraq.

    Musharraf has done a job in Pakistan; and he has had little help from his people. For anyone who cries about electricity shortage – what were we, our parents, and our votes doing when Musharraf and his predecessors were begging for support on dams?

    Do you think a man can make electricity in his backyard and supply it to a nation which has utterly nonsensical and mythical beliefs against electricity generation?

    He is a man with 24 hours a day at his disposal. We are a nation of 150mm people with nothing to do but bicker and let our minds be swayed.

    Indians had reviewed the book before its launch and floated the “he’s doing it for money” line.

    Pakistanis are, sorry to say but that’s the truth, unable to write in comprehensible English. We hardly have logical writers and commentors here – so guess what? Far easier to just cut & paste what everyone is saying.

    Be critical of the book – that’s your right – but at least use your own words and opinion!

    BTW, Musharraf’s publicity stunt has meant that PAKISTAN’S point of view has been heard, idiots. What do we suggest, he publishes free posters Tablighi Jamaat style? And distribute it to the world with the help of… err, who? We Pakistanis do not helpout goverment like Indians do, for instance.

    Be practical.

  13. Jag (unregistered) on October 9th, 2006 @ 4:45 pm

    Given the dullness and insipidity of Pakistanis, you should be glad that you have a leader like Musharraf at the top.

    He’s the one person who’ll stop Extremism from taking over the country and in all probability stop USA from blowing up Pakistan.

    The only thing Pakistanis know is ‘Your Pyjama’s Too High, Too Low, Just Right’… that’s it…

    Get educated… it’s about time you got out of the medieval world’s you’re stuck in.

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